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    COMMANDERS COMMENTS

    August 2022

    I talked last time about membership, about what the chapter needs from the disengaged group who, for whatever reason, can, but are unable to, do for the chapter, and what the chapter can do for them in return. This time, I’d like to discuss recruiting.

    Nationally, MOWW is faced with a dwindling membership, as older members die and are not replaced. This is true at the chapter level, as well, with 5 or more chapters closing annually. For years we’ve relied on “retail” recruiting to replinish our membership – one on one recruiting of friends, acquaintances and chance met individuals who meet our membership criteria. That’s still a valid approach but isn’t enough to fill the ranks. That being so, I’d like to explore what I call wholesale recruiting.

    Wholesale recruiting, in my mind, is placing recruiters in high-traffic, “target rich” locations, preparing them with a “sales pitch” and recruiting materials, and relying on the innate curiosity of passers-by. In short, setting up a table at, for example, the PX/BX complex at our local military installations and presenting MOWW to those curious enough to stop and talk. It’s also getting permission to place recruiting materials on unit bulletin boards and in other high traffic locations on the installations. Both approaches require that we have – or make - contacts on the installation and that we receive permission to post our materials and set up our table. They also require members willing to man the table and and handle the initial contacts.

    Who are we looking for? For the the time-being, our peer group of officers and warrant officers, active, retired, reserve, guard or former. We should probably look for younger individuals, younger being a relative term, given the ages of most of our membership. Let’s just stick with younger meaning younger than we are. We need to look for people willing to commit to the Order’s principles and to embrace the tenets set forth in the Preamble, who have and are willing to devote time and effort to MOWW’s programs. In my view, the ideal candidate would be a mid-career officer – probably an O-4 or a W-3, or somebody about to retire, who’s looking to do something for his community.

    Here, as last time, I’d like to have your thoughts and comments on how we should go about recruiting new members. It’s clear, I think, that we can’t continue to rely on retail recruiting alone, that we must also have a wholesale approach, but what that approach should be is still an open question. Think of what you’d say about MOWW to a potential member if you had only the time it takes an elevator to go between floors, to somebody in a checkout line or asking questions at a recruiting table. What “target rich” environments are out there that we might tap for possible members? Should we advertise? If so, how and where?

    I look forward to hearing from you on this important topic.

     

    CPT Bob Melson USA (Fmr)

    Chapter Commander

  • Dear Veterans, Active Service, and Friends:

    The Military Order of the World Wars (MOWW) is a patriotic Veterans Service Organization whose motto is “It is nobler to serve than to be served.”  MOWW was founded by General of the Armies “Blackjack” Pershing in 1919 to promote good citizenship, patriotic education, and military and public service.  MOWW chapters provide opportunities to support patriotic education, ROTC and JROTC, scouting, monuments and memorials, law and order, and national and homeland security programs.

    We invite you to visit and become a member of our chapter.  Eligibility includes active duty, veterans, retired and former commissioned and warrant officers of the armed forces, public health service officers, and the National Oceanographic and Atmospheric Administration.

    Our mission is reflected in our Preamble:

    • To cherish the memories and associations of the World Wars waged for humanity;
    • To inculcate and stimulate love of our country and flag;
    • To promote and further patriotic education in our Nation;
    • Ever to maintain law and order, and to defend the honor, integrity, and supremacy of our national government and the constitution of the United States;
    • To foster fraternal relations among all branches of the armed forces;
    • To promote the cultivation of military, naval, and air science and the adoption of a consistent and and suitable policy of national security for the United States of America;
    • To acquire and preserve records of individual services;
    • To encourage and assist in the holding of commemorations and the establishment of memorials of the World Wars;
    •  And to transmit all these ideals to posterity, under god and for our country we unite to establish the MILITARY ORDER OF THE WORLD WARS.
  • Upcoming Events

    • 10 August 2022 01:00 AM Until 02:30 AM
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      The Command Staff will meet virtually to discuss the August meeting and the change of dates/venue for the Massing of the Colors.
    • 20 August 2022 05:30 PM Until 07:30 PM
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      The Chapter will hold it's monthly meeting at Applebee's and on Zoom. We will have formal reports on the National Convention and changes proposed for the Order.
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